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Toto Wolff Set to Divest Shareholding Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic achievements in Formula 1

Mercedes team principal Toto Wolff is in final negotiations to sell a portion of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates Mercedes at £4.6 billion – a record for a Formula 1 squad – following McLaren were valued at £3.5 billion in a change of ownership structure in September.

Wolff, who holds a 33% stake of Mercedes F1, would sell a stake in the region of five percent.

The 53-year-old will remain as team boss and CEO should the deal proceed.

Shareholder Structure

The other shareholders in the team are Mercedes-Benz and industrial group Ineos, who each also own a third of the company.

An official representative said: "We will be making no comment on the matter. The management structure of Mercedes F1 stays unaltered, and each shareholder are fully committed to continued achievements of the brand in Formula One."

Financial Increase

The deal signifies a significant increase in value of Mercedes F1 since Ineos Group acquired its share for £208m in 2022.

The rise reflects the growth in valuations of F1 teams recently as a consequence of the increasing appeal of the sport globally.

This trend was evident with the box-office performance of the F1 movie starring Brad Pitt, which was released in summer 2023 and has grossed over $630m (£458 million) at the box office.

The film represents Pitt's most successful movie and the highest-earning sports film to date.

Current Performance

The Mercedes team are second in the constructors' championship, trailing McLaren Racing, with three Grands Prix remaining this season.

Mercedes' primary racer George Russell has won 2 of the 21 grands prix this year and is in fourth place in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a unprecedented eight straight team titles and seven driver championships, six for Lewis Hamilton and one for Nico Rosberg, from 2014 and 2021.

Written by

Kerri Carey

Elena Vance is a seasoned journalist and analyst with over a decade of experience covering global affairs and digital innovations.

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